Launching with a line of clean, vegan hand sanitizers, Stay Clean can kill 99.99% of germs in as little as 15 seconds. The effective formula contains 72% alcohol as the active ingredient, plus aloe vera to soothe and moisturize hands. Seizing on their success as a result of the pandemic, they wanted to expand into other categories.
Tara Cohen was brought on as Chief Beauty Officer to develop new business ventures and expand their product portfolio.
In 3 short months, Mixst developed an entirely new line of mask deodorizers, hand wash, and lotions with a variety of key ingredients and fragrances.